Top 5 SEO tools every digital agency should buy

Search engine optimization, or SEO, has been influential in many businesses and companies who are focused on online activities. To have an advantage in SEO and content marketing, having the right tools plays a great role.

Agencies have to possess the most effective tools allowing them to save time when looking for new opportunities and keeping track of their SEO. Therefore, we have rated the top five SEO tools every digital agency should purchase.

  • SEMrush
  • SEOMoz Pro
  • Ahrefs
  • Majestic SEO
  • BuzzSumo

SEMrush gives the users the ability to conduct keywords research. Users can search the most popular keywords within a particular niche, check for the related terms, keywords or phrases in order to find the best-suited options for building your link strategy.

Also, SEMrush lists the top ranking pages that are currently in competition for these particular keywords or phrases. In case your budget gives you the chance of buying only one tool, then SEMrush should be your absolute choice. The lowest plan costs $99.95 per month.

Moz is a SEO company that has a variety of products, although much focus is on the Moz Pro, which costs $79 per month for the standard package (if you choose to pay yearly).

Moz Pro majorly runs a number of SEO tools that engage in keyword research, position monitoring and crawling among other related SEO activities.

In addition, Moz Pro also has a free browser toolbar extension which enhances the process of conducting SEO actions and improving content marketing.

Ahrefs is a SEO company that has developed a suite of SEO tools which utilizes their personal index of links in giving out important SEO information. The major tools include Site Explorer, Backlinks Report, SEO Report, Batch Analysis and Domain Comparison.

However, the SEO suite’s popular tool is the Site Explorer – a backlink checker. Users are able to utilize the Site Explorer to run reports on a URL or domain.

They also get data regarding backlinks, including backlink numbers, type, referring IPs, pages, domains or subnets as well as anchor phrases. You can get the lowest package at $99 per month.


Majestic SEO is a suite SEO that contains a site explorer and a backlink checker. Majestic SEO Company offers different pricing packages based on three levels.

These plans are tailored according to your needs and also the size or level of your business or agency.For the silver plan – the lowest pricing – you only need to pay $49 per month, which is actually cheaper than most of the SEO tools.

However, the major reason why it is on this list is that your agency will acquire detailed reports regarding a particular website’s anchor-text, keywords, citation flow, and backlink history.

That said, your agency has the advantage of conducting important analysis of competitor’s information when you use Majestic SEO.

BuzzSumo offers a variety of SEO functions, with its lowest payment plan being $79 per month. The tool’s major functions include discovery of content, competitor research and getting information on core influencers. This makes BuzzSumo a powerful SEO tool.

Buzzsumo, therefore, has the ability to give detailed information on how your agency’s content marketing process is faring. In addition, Buzzsumo gives you the opportunity to monitor the statistics and information of your competitors.

Moreover, it gives relevant information regarding a post, page or article that discusses your competitors’ strengths and weaknesses.


Whether you are a multi-functional business doing content marketing, or a digital marketing specialist, or even the owner of a Small-scale enterprise, these SEO tools are currently the best in content marketing to buy.

Foreign SEO

Website Optimisation Tips for 2018

How To Optimize Your Web Page?

Optimizing a website will increase its rankings on the search engines. In fact, when you optimize a website for the search engines, your site will rank on the first page of Google and the other search engines. A site that ranks higher on the search engines has many advantages compared to other sites. Such a site will attract highly targeted traffic, increase the sales and profits, and become more credible in the eyes of the visitor. Here is what you need to do in order to optimize your website for the search engines.

How to Evaluate Your Website


The first step of optimizing your site is to analyze and study the site. In fact, such a study will let you know what changes you need to do in order to improve its rankings on the search engines. You should assess the overall cosmetics and navigation of the site. The next step is to determine the competition in the industry.

Knowing Your Market

When you know your competition, it is easier to know what to change on your site in order to compete with them. Find the highest ranking 4-5 sites in your industry and see what methods they use to rank higher in the search engines. That way you will get an idea of what you need to in order to beat the competition. In the event that this information is not clear for you, NI SEO – the best UK Search Engine Optimisation Company 2018, offer a free website evaluation service where they will look at your site and make recommendations based on their findings.


Optimizing your site will help improve your return on investment in the long run. In fact, SEO is one of the most important components to increase your sales and profits over time.


As you may know, there are two aspects to content creation. One is to actually create something that you can put on your website to fill a space, and to show Google that your site has some relevancy. It may be a general article on a broad subject related to your niche. However, this is likely to be ineffective in connecting with your visitors due to its generality, and so we arrive at the more juicy aspect of content creation, and that is presenting and creating content that directly meets the needs and wants of your visitors – and this will help to drive sales! For online content we recommend I Need Articles – best online article writing service 2018.

Targetted Traffic


In conclusion, optimizing your website is important to attract highly targeted traffic by ranking higher in the search engines. There are many advantages of optimizing your website for the search engines. The above read provides important tips to consider when optimizing your web page for the search engines.


Search Engine Optimization (SEO) How To Guide

If you want to seriously create a website, it’s time for you to think about SEO. SEO stands for “Search Engine Optimization” and means optimizing the site for search engines like Yandex, Google, Bing, etc. Modern search engines use sophisticated algorithms to determine the order of issuance, so you need to master at least basic SEO skills, so that your site and its content comply with existing standards.
Below are the key factors affecting the ranking in search engines, which you should consider when creating a site.This guide was written by our close friend Grow-touch search engine optimization agency from Ireland.
Keywords are queries that people enter into the search field when they search for something. You need to determine the relevant words for your site. To do this, make a list of all the queries that fit the description of your activity in which you work, and then reduce them to the top 10 most relevant. You will need to add the resulting phrases to the most important pages your website so that they fit seamlessly into the context. If you work in a particular region or within an organization, do not forget to add their name (city or district) to the keywords. More information about working with keywords can be found here.
The architecture of the site – is your site well-structured and easy to navigate in it? Using predefined templates automatically optimized for search engines is one of the main advantages of creating a site with Wix – you just have to choose the template you like.
Domain name – the address of your site should contain the name of your brand. Try to make it as simple and clear as possible.
Description and page titles – each web page should have a description and a title, according to which the search engines will be able to determine the “essence” of your site. To get the best result, the title of the main page should contain the name of your company. Add brand words also to the title of each section, for example, “Services / Company Name” or “Latest News / Company Name.” Remember that SEO headlines are not visible to site visitors; This is a meta tag for a name that will be recognized only by search engines.
Recall that to add these elements through the Wix editor, you do not need programming knowledge. Just follow the steps described in this article. Use keywords in the descriptions, but do not overdo it, otherwise search engines will find your site for spam.


How To Find A Good Charlotte SEO Company?

How To Find A Good SEO Company.

Search Engine Optimization or SEO, in short, can attract traffic to your website by making it visible to your target audience. However, irresponsible SEO services can negatively affect your website’s reputation. Before looking for an SEO Charlotte agency it is important that you understand how search engines work.

If you’re thinking about hiring an SEO agency, then the earlier the better. It is good to hire SEO agencies when you want to redesign your site or when you want to create a new site. Choosing a good agency will help you have a well-designed site that is search engine friendly from the bottom up.

How to find  good services for SEO in NYC
-Remember that no SEO company can guarantee a number ranking on search engines.
-Avoid companies that are secretive or those that don’t clearly explain how they will improve your search engine ranking.
-Don’t hire those SEO agencies that talk about the advantages of “free-for-all” links, submitting your site to many search engines or link popularity schemes. These are useless and will not significantly improve your SEO rankings.
-Ensure that the agency can tell you where the money goes such as how much will go towards temporary advertising and how much will go towards permanent inclusion
-Ask the SEO company for examples of their previous work


Top Search Engine Optimization Tips

When it comes to succeeding in the Internet space nowadays, SEO is one of the most important strategies to implement in your marketing mix. Being able to get your website ranking as high as possible is a necessity to really stay ahead of your competition. More and more consumers than ever before are turning to search engines to find different products and services. As a result, if you are not ranking well for your respective keywords or key phrases, you are bound to miss out on a lot of potential sales for your business. Below, we will be going over some of the top search engine optimization tips that you should implement into your marketing mix. If you do not feel comfortable executing your own SEO campaign (we don’t blame you) then get in contact with a Cambridge SEO Specialist today.

Top Search Engine Optimization Tips:

1. Keyword.

The biggest thing that you are going to want to do is make sure that you choose the right keywords. You want to choose the right keywords because the keywords are going to be something that can get you ranking for your target market. You want to make sure that you not only pick relevant keywords but keywords that are actually going to bring you traffic. Some keywords might not have any traffic which is why they have low competition. By doing your research, you should be able to find the right keywords to target to maximize the amount of relevant traffic you get to come to your website.

2. Research Your Competition.

Another major thing that you will want to do is make sure that you research your competition. A lot of businesses and website owners make the critical mistake of not researching their competition as much as they should. Not knowing what your competition is doing and what is working for them can put you in a big hole when it comes to adequately competing with them. By knowing exactly what your competition is doing and what is working for them, you should be able to maximize your rankings much easier.

3. Focus On Crafting High-Quality Content.

Nowadays, SEO in Cambridge is more about helping search engines provide the best possible end user experience. Therefore, you should be crafting your content with the people that you are looking to attract in mind. You want to make sure that you are producing the highest quality content in order to effectively maximize the traffic that you can get going to your website. You should be creating all kinds of different content whether it’s videos, articles, or anything else.

4. Utilize Social Media.

Another major thing that you are going to want to do is make sure that you are utilizing and leveraging social media. You want to leverage social media platforms to increase your exposure in order to maximize the amount of traffic you are able to get to come to your website. This is going to allow you to boost your rankings and become much more of an authority in the marketplace.

Overall, there is a lot that you can do in order to boost your rankings with SEO. Follow the tips above and you should be able to do so successfully.


Why Do You Need to be on Page 1 of Google?

Internet Advertising and seo make for an unbeatable group. When both of these are set to work with a web site, the results turn out very well. Both have been tried and tested procedures and have verified favorable outcomes. One operates on optimizing the site at which another places focus on getting it a great deal of exposure across the net. Both when sprinkled together makes for quite a powerful combination and be sure that the site does exceptionally well across the internet. It’s because of this that each and every service provider that delivers search engine marketing solutions will always disperse its online advertising services too.

SEO Services are vital if you want to take your site to the peak of the search positions. The professional services optimize your site, link it nicely and make sure your website slowly climbs up the search rankings ladder. The solutions cover the whole web space. Forums, opinion websites, sites, video and picture sharing portal sites, social bookmarking sites and a great deal of link building are a number of the places covered by search engine optimisation. The seo Services draw the eye of their search engine spiders. They also tender a concept concerning the natural and white hat characteristics that get used and also emphasize the benefits of them. The link building part helps to ensure that the site becomes connected to other sites and can be connected with nicely. People today find it simple to return to the portal site and pay it a visit.

Online Marketing is Internet advertising. The advertising campaign happens over the net. The entire project is geared towards improving the image of this service on several different sites and portal sites so that people understand the item better. The product/service/idea has given more exposure and visibility by means of this kind of promotion. People get to understand it better and may identify with this. Ever since well all utilize the net daily, people find it simple to experience the support in the comfort of their dwelling & this is why you need an SEO Houston digital marketing expert. They could analyze if it might help them in some manner or not.

Johnny Chen SEO Houston


Soar High This 2017 with These Effective Online Marketing Strategies

If you like to market well, it is important to plan properly, anticipate any changes and benefit from all the latest trends. 2016 was a good year for online marketing campaigns. If you like to stay competitive, below are some marketing strategies you can try this 2017.

Augmented Reality

Who would have thought that Pokemon Go will be making millions of dollars every single day? The launch of this app gave marketers two main lessons: modern users are more into augmented reality experience and this potential is perfect for people who want to join this field. In the near future, you are going to find even more brands which offer AR games, AR ads and more.

Data Visualization

Every marketer knows how important data is. For this reason, you need to make use of quantitative information to determine who is interested in what.  A common problem is that today’s data analysts find it difficult to understand what the data says. The truth is, your brain cannot really process a large amount of data without any help from machines.

Right now, data analysis is a complete piece of cake, thanks to all the available technological advancements. You will be able to benefit from the use of numerous data analysis tools you can find in the market. For the next few years, these technologies are going to be more sophisticated and there will be more need for you to analyze data.

Live Streaming

Contemporary users of social media are into real time content. Today, live streaming became much easier because of fast internet speed and countless of mobile devices. You may see that more apps come with live streaming videos. Therefore, you might want to benefit from this feature.

Native Advertising

Native advertising is one of the oldest trends. In fact, this has been in use for years. Basically, this strategy provides you a type of natural visibility. These days, native advertising is very popular as buyers do not give much importance to traditional kinds of advertising. In addition to that, this kind of advertising is a good method to get the customer’s attention.

Immersive Experience

Users are into an immersive experience. Basically, they like to do more than just stare at their mobile device screens. Thus, augmented reality and virtual reality are the 2 things that may be used to get the customer’s attention.

Niche Markets

There’s an influx of internet marketers, yet the number of consumers isn’t increasing at the same rate. Many new brands enter the same market to get their share of revenues. This is actually true when it comes to social media.

You must target a particular niche and try attracting a narrower demographic with certain products. This will help you achieve success in the market, regardless of how small or big your business.

Therefore, if you’re searching for solid online marketing strategies for year 2017, it is recommended to keep those strategies in mind. These worked for numerous individuals.

Toronto SEO Expert | SEO Myths | 905-233-2488 from Tom Gustar on Vimeo.

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